Candidmen – How We Boosted a Men’s Designer Wear Rental Brand’s Online Visibility and Tripled Organic Traffic in Just 6 Months

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Project Name

Candidmen

Category

SEO + Google Merchant Centre + Local SEO

Success Rate:

96%+

Start Date

October 2024

Duration

Ongoing (1+ years)

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Project Overview

Candidmen is India’s premier destination for men’s designer fashion rentals, offering a wide range of suits, tuxedos, sherwanis, and ethnic wear for every occasion. From business meetings to weddings and pre-wedding shoots, the brand ensures men can look their best without the cost of ownership.

When Candidmen approached Hunky Dory Solutions in October 2024, they already had a beautifully designed website but lacked visibility in search results. Our mission was clear — to build a strong organic foundation and make Candidmen visible across India for key rental-related searches.

We began by conducting a full technical SEO audit, resolving indexing, structure, and speed issues. Following that, we optimized product and category pages with rich content and schema to target high-intent rental keywords. Additionally, our team focused on Local SEO for all four branches, integrated Google Merchant Centre, and enhanced Google My Business profiles for better map-based visibility.

Today, Candidmen ranks among the most searched names in men’s rental fashion, with consistent traffic growth and strong brand recall.

Challenges

When Candidmen came onboard, the main issues were:

Our Strategy & Solutions

We adopted a comprehensive digital growth plan covering development, optimization, and marketing.

October 2024
Starts
Technical & On-Page SEO Fixes
  • Conducted a comprehensive website audit and fixed crawlability issues.
  •  Improved site speed, internal linking, and mobile responsiveness.
  •  Optimized meta data, URLs, and product descriptions with relevant keywords.
December 2024
Category & Product Optimization
  • Created detailed pages for core categories like Suit Rental, Sherwani Rental, and Tuxedo Rental.
  •  Added structured data (Product & LocalBusiness Schema).
  •  Enhanced on-page elements for higher CTR and engagement.
January 2025
Local SEO & Merchant Setup
  • Optimized Google My Business profiles for four branches across India.
  •  Set up and synced Google Merchant Centre for visibility in Shopping results.
  •  Collected authentic reviews and maintained consistent NAP details.
March 2025
Expansion & Growth
  • Focused on long-tail keywords like “rent sherwani online,” “men’s suit rental near me,” and “designer blazer rental India.”
  •  Built high-quality backlinks through fashion listings and contextual blogs.
  •  Published locally optimized content targeting top metro cities.

Results

Our structured SEO and product optimization efforts generated steady, measurable growth.

Performance Data
(Last 16 Months):

  • Total Clicks: 325K
  • Total Impressions: 20.7M
  • Average CTR: 1.6%
  • Average Position: 20.3

Impact

  • Massive organic growth within 6 months of implementation.
  • Ranked for major rental keywords across top Indian cities.
  • Enhanced local discovery through Google Maps and Merchant Centre.
  • Increased engagement and product page traffic by 3x.

Key Highlights

Client Stories

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At HDS, our work speaks through the voices of our clients. Every project is a story of collaboration, creativity, and measurable results — built on trust and driven by purpose.

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( 40+ Reviews )

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We approached Hunky Dory Solutions for SEO services to improve our visibility on Google search results. Their expert digital marketing team delivered impressive results — our rankings improved significantly, website traffic increased, and we began receiving a steady flow of quality leads. Big thanks to HDS and the team for their consistent effort and excellent results!

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We approached HDS for a complete website revamp and SEO. The team did an excellent job — we’re really impressed with the quality, creativity, and attention to detail.

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Lets Address your Questions Today!

Organic improvement started within 60 days, with major keyword rankings by month four.

Combining technical SEO fixes, product schema, and Local SEO optimization for all branches delivered the strongest performance gains.

Yes — rental or location-based eCommerce brands can see similar success by integrating technical, local, and content-focused SEO.